So the past couple of weeks, I’ve been working very hard to finish up my next product, which will likely be launched before the end of May.
The last step of the process was completing over 2 hours of explanatory video on Camtasia.
I’ve started doing that now after putting it off for a while. You see I’m still a little technology resistant…
At 28 years old, I was born in a transitional period. One it’s not in the relatively slow era of my parents where big changes came along every now and then.
Nor am I of the new generation that was born into a world of gadgetry where the latest advances come faster than the next weekend.
To tell you the truth, I resisted using computers until I was around 18 years old and even then it was the necessity of turning in typed projects for school that made me take the leap.
It was only years later that I started using the internet as a tool and I can say without exaggeration that my first email account was on Yahoo! approximately 3 years ago.
I’m not a fan of technology. Most of the time, I find that mastering a new way of doing things brings me little benefit over the old ways. I guess that makes me part of what will soon be the old generation, where much of your satisfaction in life and efficiency is derived from your capacity to adapt to new things.
The new generation has this wired into their system. The question of adapting hardly even exists anymore as advances are everyday news and learning to use them has become the new routine.
So I finally learned Camtasia, something I probably should have done a long time ago.
Video on the internet is all the rage. As John Reese’s Rebirth of Internet Marketing Explains, video is an essential part of sales letter 2.0.
To make a long story short, I’ve put together a brief video review of Kyle and Carson’s new release “Who loves Moneyâ€.
I found it rather bland and lacking in anything excitement. It’s YAAG: Yet Another Adwords Guide.
Seems to me like I’ll have to stop these negative reviews at some point soon. The product was actually good, just not quite as advertised.
Admittedly, this video isn’t great; it’s even rather bad…
It’s even rather bad but we all need to start somewhere. If you’d like to give me a hand, watch it and tell me what I need to do better. For example, one person I showed it to said I sound apologetic and un-energized as apposed to my natural self.
Those are the kind of comments I need to work with.
Watch the video here, and if you’re still awake, come back to leave a comment below.
Popularity: 10% [?]
Thank you for the review.
Overall you have a nice voice and keep acceptable tempo.
I feel the video is far too long. I am also slightly confused about the goal of the video. It starts out as a being a review of the product, but somewhere along the way you shift focus and start talking about what in the salesletter you should read to figure out what kind of product it is.
Good luck with your product launch!
Not a bad first attempt. I put off doing Camtasia videos myself, but they’re really not as difficult and scary as one might assume. The video production is easy…creating your “voice”, that’s a bit harder.
Since I haven’t produced much in the way of videos myself, I’m not speaking from direct experience. But from being an Xray customer, I’ve now listened to hours and hours of Camtasia videos from Ryan of the Rich Jerk. From reading the feedback that Ryan received, most complimented and loved the excitement and energy he was able to get through in his voice, regardless of the video content. So my suggestion would be to try to put a little more “ummff” and energy into your voice. As with a sales letter, draw the listener into what you are talking about, as if they would skip dinner to hear or watch what you have to say. But no, you don’t sound like a Baboon…
One of my complaints with Project X was that it was a little hard to watch Chris’ bonus videos. Not because of his accent, but because he came across so disinterested in the topic he was teaching. I’m sure it’s hard to conjuer up “identity” or “charisma” with ones talking voice, but apparently its the magic bullet that gets raving customers.
I’m working on improving this myself, as I generally “cringe” when I hear my own recorded voice.
Hi Guys,
Peter, I talk far too much on this vid, you’re right. Have to keep the wordiness in check.
Ryan: Ya that is the biggest trouble I identified. I really have to step up the level of vigor injected in these vids. Writing out a more complete script will certainly help.
Thanks for your comments.
Alex
I look forward seeing your newest project. Let me know if you might need a “beta tester”
Thanks.
Hey Alex,
There’s a really video! Hard to believe it’s your first video, it’s so fluid & smooth. When I’m gonna do camtasia, later this year, I know who to seek advice from ; )
Thanks for honest review, I’m glad I didn’t even bother to skim thru the sales letter, let alone by the product.
Hey,
Rushman: I’ve already had the product beta tested but I probably could use some extra comments. You’d have to be extremely discreet though.
Samuel: Thanks for the encouragement. It actually was the first and I’ve done public speaking and voice overs before. I’m listening to teleseminars to get my delivery up to par. I find it’s not the same when speaking to your computer screen in a sitting position…
Good review. No hyperventilation, and that’s refreshing. At the outset you speak a little too slowly, but then it picks-up nicely. Nice tips for newbies on “reading” an ad.
BTW, it would be interesting to read your views–or even reviews–of less well-known adwords books, such as the one from Mindvalley–”Adwords Systems Exposes,” Matt Levenhagen, Jeff Alderson’s “Adwords Strategies,” Don Crowther, Steven Holdaway, and so on.
Maybe also some info on adwords software, such as Adwords Dominator.
Best regards,
Jim Wagner
Hi Alex
Thanks for your great blog and clear headed reviews!
The review:
I enjoyed the evaluation by category and numerical rating you used in your “Adwords Killer†review, and found myself wanting to refer back to it as I watched the WLM camtasia presentation.
What goes through my mind as I read those sales letters is whether or not the product fills in any essential gaps in my knowledge base, and the rating by category method serves me well in that area. I don’t know if it would work in a Camtasia presentation… or how other folks respond to it.
I agree less time could be spent on the “review†of the sales pitch. The viewer is wanting a review of the program itself…but the heads up on how to spot a vague sales pitch is appreciated.
You did tell the viewer that WLM is rather good for what it is: a manual covering the basics. I found my self wondering “how goodâ€? Does it replace or build upon “Beating Adwordsâ€. Where exactly does it fall in the spectrum of YAAG? Is this the manual for my friend across town who is looking for his first IM book?
Yes, we are not impressed with what we already know, or the level of integrity found in the sales pitch, but the person who just clicked your link may want to know specifically how this manual ranks among the others in the crowd.
A summary at the end is always helpful…â€If you are looking for xyz, then this manual is definitely…..”
You said the Camtasia video is for “explanatory†purposes this time, so all the above may not apply to your immediate needs
The Camtasia Experience:
I agree you are in need of some energy here. Maybe pretend it is a close friend you are speaking with and let the importance of their decision put some energy in your voice. Brad Callen ( Keyword Elite) has enthusiasm when he presents his vids online.
Some of your words are presented with -a- little – space- in – between – them…though I do enjoy your accent. Canada?
Can you highlight the paragraphs you are talking about instead of using the red line? It may help keep the focus.
A Potential Sale:
You said this Camtasia will be for explanatory use, so there is no need for a call to action as in your sales letters- which I admire greatly!!
Alex, thanks again for the service you provide here. If you need another pair of eyes (reviews, betas) please give a holler.
Ray
Hey Ray,
Thanks for the great review, this helps a lot. Definitely gives me some pointers for the next round.
Thanks for your comment also, such feedback is very much appreciated when needing any motivation to write the next review.
Note from Alex (admin)
I have removed Ray’s comment from here to avoid duplicate content. Â You can read it as a full post here:
http://www.netfrontiermarketing.com/how-to-make-camtasia-videos-like-a-pro.html
Welcome Ray the Cannuck,
I think I’m going to remove your comment and just post a link. This deserves a full post. Emailing you.
[...] A couple of days ago, I made a post about Camtasia and Who loves Money. [...]
Hi Alex,
The video was smooth, man. Very informative – but I would shorten it up a bit. One thing is you recommend buying the product.. But you say it’s only good for what it is. Why not then recommend a product that you feels cover the bases that WLM doesn’t.
That said, did you actually read the ebook? I thought WLM was hardly just another Adwords guide. Besides, K&C already have “Beating Adwords”, what could they possibly expand on.
This book is something of a gap filler. The section on finding hot niches is great. This is a very good book for beginner to intermediate affiliate marketers. Just my two cents.
Congrats on your breakthrough into video. I will be doing the same soon.
Cheers,
Bryan
Hey Brian,
I certainly did read the book. I have to admit that Beating Adwords is a bit far behind but the niche finding section didn’t strike me as anything spectacular.
It’s quite a good book but really for people that haven’t bought tons of others in the same genre, otherwise it’s just repetitive.
Nice site you have their, look forward to seeing your vids.